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Em an Dua weren’t the only artists to give Houdini his flowers this year. According to Genius pageview data, ol’ Harry turns up in 43 songs released in 2024. His admirers range from country-rock hero HARDY to R&B great Kehlani to rapper French Montana. But—plot twist—it turns out 2024 isn’t the top year for Houdini mentions. Not by a long shot.
That distinction belongs to 2020, when Houdini magically appeared in 103 songs. Rounding out the Top 5 are 2018 and 2019 (86 mentions in each year), 2021 (76), and 2017 (64). Houdini might not have been able to holler at his wife from the great beyond, but insofar as he’s a pop-cultural legend whose name still resonates with the public a century after his death, he’s immortal.
The song’s impact has been similarly instantaneous, both in terms of its own consumption and in its lifting of associated cuts. “Houdini” has already racked up over 30 million official on-demand U.S. streams through Wednesday (June 3), according to early reports from Luminate, while also selling over 36,000 copies – both tremendous four-day numbers for any artist in 2024, let alone one twice the age of many contemporary superstars. The song has also elevated the rest of Eminem’s discography, with his non-”Houdini” catalog notching nearly 46 million streams combined over those four days, a 38% rise from the equivalent period the prior week. (A big part of that gain comes from 2002’s “Without Me,” whose iconic “Guess who’s back, back again” intro “Houdini” resurrects, and which is up 56% to over 3.1 million streams for those four days.)Of course, Steve Miller is eating off the “Houdini” success as well: The Rock and Roll Hall of Famer’s eponymous band’s biggest Hot 100 hit more than doubled its streams over the same period, up 101% to 613,000. And yes, even that other recent hit of the same title is getting some spillover from the deluge: Dua Lipa’s “Houdini” was up 8% in streams over that period, to just over 2 million.
Some celebrities and even brands shared their thoughts in the comments of the video. “Congrats, you won Best Cover Of Houdini At His Grave In 2024,” said MTV. “Do we know if he’s actually in there or did he escape that too,” said the PureWow brand. The Girls Next Door costar Holly Madison even chimed in saying, “Best thing I’ve ever seen.”
Walter Brennan spent a week at No. 100 on the Hot 100 in 1962 with “Houdini”; Kon Kan hit No. 33 on Dance Singles Sales in 1989 with “Harry Houdini”; and Foster the People’s “Houdini” hit No. 37 on Alternative Airplay in 2012.
When Dua Lipa announced a trio of release-week fan events for her new single “Houdini,” taking place in London, Los Angeles and Tokyo, she kept the exact locations a secret. But was there ever any doubt where the LA party had to be held?Lipa invited hundreds of her biggest fans to the mysterious Houdini Estate in the winding hills of Laurel Canyon Boulevard on Tuesday night to navigate an escape room (fitting for the famous illusionist and the slippery new song) and to dance the night away at an open-air disco party.When the second go-round wrapped up, Lipa teased that she wouldn’t be leaving the estate just yet. “You guys are the f—ing best, thank you so much! I want you guys to stay, enjoy your time, those that haven’t, try the escape room. I’m going to do a little walk around. I’ve got to go and see this spooky-a– place.”
"Houdini is an escape artist and I love the idea of using him as a metaphor for knowing your own worth, knowing when to stay in a situation, knowing what you deserve, and also when something doesn't go your way or something doesn't feel right, knowing when to leave or knowing when to go Houdini. And in this sense, I use Houdini as a verb as well."
Dua Lipa answers an RDS interviewer who mistakes the magician Houdini as a biblical character:
— Pop Crave (@PopCrave) November 11, 2023
“Well, I mean, Houdini was a real, real person.”
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